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For many marketers today, there is often a disconnect between keyword optimization efforts and content creation strategies. But organic SEO continues to be a major access channel connecting people with content, and social media platforms are becoming increasingly adept at mining keyword data as well.
That’s why, today, the best content marketing campaigns are keyword-driven. Here’s an inside look at how it’s done — giving you a strategy you can apply to your own marketing efforts…
How to Master Keyword Research, Production and Promotion for Your Content Marketing Campaign